FOR COLOURISTS AND CLIENTS WHO WANT THE VERY BEST
From the beginning, we understood that every colour-treated client has different needs, and that truly passionate colourists are committed to meeting each and every one of those needs:
- Our Dual Benefit Formulas provide custom care for every hair type, from volume to strength to softness and more.
- Our highly concentrated ZeroSulfate® shampoos – which deliver up to 70 shampoos per bottle – are formulated without common surfactants that can strip colour. In their place, we've used naturally derived coconut, corn and sugar to gently cleanse while maximizing colour retention.
- The exclusive AntiFadeComplex® includes essential antioxidants and full spectrum UVA/UVB sunscreens to help colour-treated hair retain its fresh-from-the-salon vibrancy. In fact, 86% of clients agree Pureology helps maximize colour retention.*
- Our 100% Vegan Formulas made with Plant Extracts bring together nature and indulgence. Rich lathers, decadent textures and our signature client-favorite fragrances offer the ultimate in everyday luxury.
* In a consumer shampoo test